What are you doing James?

The answer is simple! he is playing Bawdy Traditions. This games is really hot and has one of the most beautiful protagonists I've ever seen. Aedirn Studio is responsible for developing this gem (high NTR content), his patreon is:

 https://www.patreon.com/bawdytraditions 

As you can see James is a "Lewdly Tycoon", this guy knows how to have fun.