Cool tips for growth #2: The 'surround sound' tactic

In this series, we dive into the patterns and proven tactics that frequently lead to spikes in creators' memberships. We started with Cool Tip #1.

When you post bonus stuff on your Patreon, make sure everyone knows about it. It might sound obvious, but it can have a pretty major effect. We call it the "surround sound" tactic.

Case in point: When ContraPoints posted their bonus 'Tangent: Liminal Spaces' video on Patreon, they talked about it on YouTube, Instagram, and X.

In each post, they clearly stated:

• What they were offering,

• How much it costs, and

• Where people can find it

The result: A huge spike in new paid memberships!